I like hip hop. I’m an overweight middle-aged white dude so I’m basically the target market, at least according to Apple Music. And being that I’m an overweight middle-aged white dude, two of my favorite rappers are Eminem and Macklemore. I get it. I’m a walking cliché.

But there’s a particular Macklemore lyrics that I really love. It’s everything I believe in when it comes to community and workmanship.

“Don’t try to change the world, find something that you love and do it every day.
Do that for the rest of your life and eventually the world will change.”

I love that lyric.

The first coaching client that I ever worked with, I sent her that quote. She was trying to figure out how to make the community around her reflect the work that she was trying to do. And I talked to her about this specific idea.

It’s not about forcing the world to be different. There are moments where that is totally necessary. When we’re talking about equality or justice, standing up and saying no and forcing things to change is very important. But that’s not what we’re talking about.

I’m talking about focusing on a job well done.

When you do work, real work, to the best of your ability, you will find that things will change…usually.

Nothing is for sure. Nothing. Sometimes you work and work and things go south. It happens.

I don’t think that THE world actually changes when you find something that you love and do it every day. I think that YOUR world changes when you find something that you love and do it every day.

They say that like attracts like. My community is filled with innovative builders. And I think that’s because I’ve focused my work and my life on being an innovative builder. I’ve focused my life on supporting entrepreneurs with honest, applicable advice and not surprisingly my community is now filled with entrepreneurs that are focused on helping their community and their world with honest, applicable support.

Funny how that works.

I think that there are people who can change the world. They can create modular, systematic changes. I don’t think that I’m one of those people. I just don’t. Not right now anyways.

I do think that I can help create incremental changes and I think that if enough people help to make incremental changes, you can in fact, change everything.

I’m going to start now. Who’s with me?